Apple and Microsoft: Tour de Smartphone Force for iPhone
“The enemy of my enemy is my friend.” Apple could build its entire iPhone strategy on this one Arabian proverb. The combination of the rising smartphone stake held by the iPhone, and Microsoft’s dominant position among enterprise communications and productivity applications could create a whole greater than the sum of its parts. My PC World [...] Read more »
2010 Internet Marketing Plans
With a new year approaching, many businesses are looking ahead at how they will be leveraging the various channels that make up the internet marketing universe. Take a moment and share what your internet marketing intentions for 2010. And please feel free to elaborate and share your thoughts in the Comments section. Many thanks! Read more »
Internet Marketing Optimization – the Cost of Doing Nothing
Not surprisingly, one of the questions people raise reasonably early in discussions about optimizing their business’ internet marketing program is “how much is this going to cost?” And while it’s perfectly understandable that someone would want to know how much of an investment he/she will need to make before making a commitment, an equally valid [...] Read more »
